Eminem and FBT Productions vs Universal Music
In the early 2000s, digital downloads were transforming the music industry. Apple’s iTunes Store had launched in 2003, offering fans the ability to purchase individual tracks legally for the first time. For labels, downloads represented a new revenue stream at a time when piracy had eroded physical sales. But for artists, the question was simple: how should they be paid for digital downloads?
This question became the heart of a landmark lawsuit involving Eminem’s early producers, FBT Productions, and Universal Music Group. The dispute centred on whether downloads should be treated as “sales” or “licences” — a technical distinction with enormous financial consequences. The case highlighted how contract language written decades earlier struggled to cope with new technology, and its outcome shaped royalty calculations for years to come.
The Background: Eminem’s Rise
Eminem, born Marshall Mathers, exploded onto the global stage with The Slim Shady LP in 1999 and The Marshall Mathers LP in 2000. Behind his rise were FBT Productions, the production company founded by brothers Mark and Jeff Bass. FBT signed Eminem to an exclusive recording agreement in the mid 1990s, helping him develop his early sound before he signed to Interscope and Aftermath under Universal Music Group.
As part of their arrangement, FBT retained a royalty interest in Eminem’s recordings, meaning they were entitled to a share of the income generated from his catalogue. Their agreement with Universal used contractual language that was common in the pre digital era, distinguishing between “records sold” and “masters licensed.”
At the time, nobody could have foreseen how this distinction would become crucial once digital downloads emerged.
The Dispute: Sales vs Licences
In the physical era, royalties were relatively straightforward. When a record was sold in a shop, artists and producers received a percentage of the sale price, typically between 12 and 20 percent depending on the contract. When masters were licensed to a third party, however, the royalty rate was often much higher — sometimes 50 percent of there venue received.
With the arrival of iTunes, labels entered into agreements with Apple to distribute tracks digitally. FBT argued that these arrangements were “licences” because Apple was not selling records directly but rather licensing the masters for digital distribution. If correct, Eminem’s catalogue would generate far higher royalties. Universal, however, maintained that downloads were simply the modern equivalent of sales and should be treated under the lower royalty rate.
The financial stakes were huge. At the height of Eminem’s success, millions of downloads were being sold. A shift from the sales rate to the licence rate could mean tens of millions in additional royalties.
The Legal Battle
In 2007, FBT Productions filed a lawsuit against Universal Music in the United States District Court for the Central District of California. The case centred entirely on the interpretation of contract language. FBT argued that the agreements with digital retailers were licensing arrangements, while Universal insisted they were sales.
The district court initially ruled in favour of Universal, agreeing that downloads were akin to sales. FBT appealed, and the case reached the Ninth Circuit Court of Appeals in 2010.
The appellate court reversed the decision, holding that agreements with digital retailers were indeed licences, not sales. This meant that Universal owed FBT royalties at the much higher licence rate. The ruling was a major victory for FBT and set alarm bells ringing across the industry.
The Outcome
In 2011, the United States Supreme Court declined to hear Universal’s appeal, effectively leaving the Ninth Circuit’s ruling in place. Universal eventually settled with FBT, although the financial terms were not disclosed. What was clear, however, was that the case had redefined how contracts could be interpreted in the digital era.
While the ruling technically applied only to FBT’s contract, it sent shockwaves through the industry. Other artists began to examine their agreements closely, looking for similar language that could entitle them to higher royalties from digital downloads. The case highlighted the importance of seemingly minor clauses and how they could be interpreted differently once technology evolved.
The Impact on the Industry
The Eminem royalty case underscored the challenge of adapting old contracts to new technology. Agreements drafted in the 1970s and1980s never contemplated digital downloads, yet the wording proved decisive decades later.
For labels, the ruling created uncertainty. They faced potential claims from other artists who might argue that digital revenue should be treated as licensing income. For artists, the case was empowering. It demonstrated that even small contractual distinctions could make a massive financial difference.
The case also accelerated the industry’s shift toward streaming. As downloads declined and streaming platforms like Spotify rose, new contracts were drafted with clearer language to avoid ambiguity. Labels learned from the FBT case, ensuring that future agreements spelled out how digital income would be classified.
Lessons for Musicians Today
This case illustrates several enduring lessons:
• Words matter. The specific language of a contract can determine how revenue is shared decades later.
• Technology moves faster than contracts. Artists need agreements that anticipate future formats and platforms.
• Persistence pays. FBT Productions pursued the case through multiple courts and eventually secured a landmark victory.
• Royalties are not fixed. Different types of exploitation generate different rates, and artists must understand how each is defined.
"It is not about changing the industry over night. It is about making sure the contracts we signed are honoured in the new world."
– Jeff Bass, FBT Productions
